Comments Sarah Palin Doesn't Want You to See
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From: Cliff on 4 Aug 2010 11:12 http://www.cbsnews.com/8301-503544_162-20012547-503544.html "The Comments Sarah Palin Doesn't Want You to See" [ The comments on Sarah Palin's Facebook page offer a relatively unbroken chain of adulation, applause, and approval: "Tell it LIKE IS MRS. PALIN." "God Bless you Sarah!! Thanks for all you do!!" "Palin 2012!!!!" No matter the topic of her posting--an endorsement of a candidate or a remark about energy policy--scores call for her to run for office. It should not surprise you that the comments to posts she makes on her page are screened. ..... They almost seem genuine, but as they ask questions, it becomes clear they have been carefully selected. Each question to the candidate features the same sentiment: You're pretty wonderful, aren't you? Palin's Facebook page is a key tool in her public brand management. ..... How much work does it take to keep everything so sanitized? To help me find out, my colleague Jeremy Singer-Vine wrote a program to capture comments to Palin's page before the clean-up crew could arrive. (Here's an explanation of how Jeremy's program works.) All these posts were initially public, if only for a few minutes. We looked at the comments to 10 Palin posts over 12 days, capturing the deletions in the 24 hours after the posts were live. In that period, a rough average of 10 percent of total posts were deleted. The deletions amount to a real-time look at how much effort and care Palin puts into protecting her public image. It's not just the number of posts that are screened out that gives some indication of how seriously Palin's team is monitoring things. The superfine mesh through which posts are sifted ..... ] |